Cosmopolitan Magazine

Cosmopolitan

by Phyllis Fine , Friday, May 30, 2008

THE FRENULUM, THE RAPHE, the ticki-bicki -- one of these is NOT an area on a man's body that can be stimulated for extra-credit "erotic excitement," according to the June issue of Cosmopolitan. Can you guess which it is?

So, yeah, Cosmo lives up to its reputation for providing explicit, sex-manual-worthy tidbits. Some seem potentially useful. Take the tips to focus on overlooked parts of the obvious male erogenous zones, like those areas named above (OK, not the tiki-biki). But others veer toward the absurd. Though, hmm... If I was at work, and I took the suggestion to insert a small, portable vibrator activated by ringtones, I'd get MUCH less irritated when a co-worker's unanswered cell played endless repetitions of the "Twilight Zone" theme.

Still, it's only in the sexual arena that Cosmo goes off the beaten track with unfamiliar vocabulary. In its other field of expertise, relationships, advice is dumbed-down and unsophisticated. Take "The Secret Girlfriend Weapon," which aims to put to practical use a study that "focusing on each other's good qualities" is key to a long-lasting love connection. Here 's the Cosmo-speak version: "Whatever your dude does that makes you crazy, find the silver lining. He's sloppy?.. So he'll probably let you make decisions like how to decorate the apartment. Niice."

The constant "dude" and "chick" references throughout the mag make me feel as if I'm trapped simultaneously in '90s and '60s time-warps. They drag the prose down to the level of the many pieces of reader-generated content, like "Bitch It Out" and "Guy Confessions" -- anecdotes about being caught in the (sexual) act, being hit in the balls during sports, etc. "I have a friend who comes over to eat my food and then leaves behind dirty dishes...." begins another fascinating entry. It's all very high school blogish.

The professionally written pieces do provide some flashes of insight and wit, like a great cavewoman-type dance invite I wish I'd had the chutzpah to try back in my single days: "You, Me. Dance floor. Now." "How To Snoop On Your Man" offers the obvious (examine every single thing he owns), except for the innovative tip to sniff a man's gym clothes: "They should be smelly. If not, where was he?"

If you're looking for genuine journalism, though, there's little beyond "How A Date Rapist Works," a well-written piece that clearly spells out how to avoid being a victim.

I haven't read Cosmo regularly since Helen Gurley Brown was editor (she stepped down more than 10 years ago). Sure, it could be annoyingly cutesy, and men were topic No. 1 then as now. But remember that old ad campaign from the Brown days: "If you want to find me, you'll catch me reading Cosmopolitan"? (Or words to that effect -- I couldn't find examples of the real copy. If anybody has, then I'd love to hear from you.) The women in those ads seemed a helluva lot more well-rounded than today's presumed reader -- didn't they mention interests like sky-diving?

On the day that the "Sex In The City"movie premieres, I'm wondering if (the younger) Carrie Bradshaw's columns would fit inside this incarnation of Cosmo. Or would her thoughtful explorations of relationship issues be considered too, oh, intellectual for the present target reader? If so, then -- dude, how sad is that?

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Phyllis Fine is columns editor for MediaPost.

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Boating Savings Website Launched

Redcats USA Launches an Innovative Specialty Website - BoatingSavings.com

SOUTH ST. PAUL, Minn.-- May 30, 2008 --The Sportsman's Guide®, a distinguished brand in the Redcats USA portfolio, announced today the launch of BoatingSavings.com, adding to the growing "Guide Outdoors Network," which consists of The Sportsman's Guide®, BargainOutfitters.comT, The Golf Warehouse®, BaseballSavings.com® and SoftballSavings.com®.

The idea behind BoatingSavings.com was to create a one-stop shop for fishing and boating enthusiasts-making it easy for them to find everything they need for an active and sports-oriented lifestyle. The Sportsman's Guide® already had a large following of avid fishermen and knew that a large percentage of these customers owned boats. As such, BoatingSavings.com ties together the customer's love for boating, fishing and family, providing easy online access to a wide selection of marine and water sports gear.

"We are pleased with the launch of BoatingSavings.com and feel confident that our customers will embrace the convenience of finding all of their fishing and boating needs on one easy-to-navigate site," said Greg Binkley, President/CEO/COO of The Sportsman's Guide®. "The Sportsman's Guide® team did an excellent job of developing a site that will significantly enhance our customer's shopping experience."

BoatingSavings.com offers customers a broad selection of well-known brands including Stearns®, Wise®, Turning Point Props®, Sevylor®, Okuma® and Daiwa®. This brand and product-driven focus is evident on the home page where fishing and boating accessories are visibly posted, and Flash and Ajax technology is utilized to feature multiple promotions to pique the customer's interest.

"The Sportsman's Guide® and The Golf Warehouse® have shown tremendous success in their innovative online approach to offering outdoor and sporting gear to a loyal customer base," said Eric Faintreny, Chairman and CEO of Redcats USA. "The team knows their audience, they have spent time researching customer needs, and they dedicate the time and resources required for building unique websites that truly are a convenient one-stop shop for sports and outdoor enthusiasts."

About Redcats USA

Redcats USA is a multi-channel home shopping leader with numerous well-known brands in its portfolio: Chadwick's®, metrostyle®, Woman Within®, Jessica London®, Roaman's®, KingSize®, BrylaneHome®, BrylaneHome® Kitchen, The Sportsman's Guide®, The Golf Warehouse® and AVENUE® Stores. Redcats USA offers a wide range of value and quality driven merchandise categories, including missy apparel, men's and women's plus-size apparel, home and lifestyle products, and outdoor gear.

About Redcats Group

Redcats USA is a division of Redcats Group, a global leader in Home Shopping for apparel and home furnishing. Drawing on a multichannel network combining catalogues, e-commerce and stores, Redcats Group generated 3.76 billion euros of sales in 2007 with 15 brands in 29 countries and a staff of around 22,000 associates. Sales are split between France (51.5%), USA (24.9%) and the rest of the world (23.6%). Redcats Group is a PPR Company. For any further information: www.redcats.com.
Contacts

Redcats USA
Pat Cross, 212-502-9315
Vice President, PR & Communications

Pioneering Effect Marketing Firm Promotes Social Action, Drives Results Through Brands, Music, and Special Events

MusicMatters Creates Ultimate Green Experience for Jack Johnson's 2008 World Tour; Pioneering Effect Marketing Firm Promotes Social Action, Drives Results Through Brands, Music and Special Events

Going Beyond the Green Standard for Nearly Two Decades

MINNEAPOLIS-- May 29, 2008 --From the first Concert for the Environment in the '90s to the latest Jack Johnson world tour - to significantly boosting revenues for an array of organic brands like Ben & Jerry's, Stonyfield and CLIF Bar - MusicMatters is proving that green experiences generate dramatic results. The Minneapolis-based company creates strategic partnerships, innovative, action-oriented campaigns and memorable experiential online and onsite activities to raise awareness about critical environmental issues that move millions to take action. (See Media Kit case studies). In many ways, the Johnson tour, like the company's work for recording artists that range from Gomez and the John Butler Trio to the Dave Matthews Band, The Police and others, is a culmination of everything it's done for almost two decades and a preview of what's possible in the future.

As campaign director for Billboard magazine's number one green artist, Jack Johnson, and his highly anticipated 2008 World Tour, MusicMatters has helped create the green infrastructure and experiential branding components that are making the tour an unqualified success. The tour kicked off in Australia and Japan last month and is set to rock the U.S., Canada and Europe beginning in mid-June. Johnson, whose new Brushfire release Sleep Through the Static is already a number one hit, is passionately committed to greening every aspect of this tour in order to minimize environmental impact. To get there, Johnson and his team worked with MusicMatters to create a low environmental impact tour that generates high environmental awareness and action.

"Jack Johnson's music and sustainable lifestyle inspire fans worldwide. This tour is all about music, but it's also a profoundly powerful vehicle for change. This tour is a first-of-its-kind in many ways and fans will experience on a very visceral level how much fun they can have while doing good," says Michael Martin, founder and Prez of MusicMatters.

MusicMatters has worked with Johnson to ensure that this tour is as green as possible. This includes fueling tour vehicles with biodiesel, offsetting 100% of tour carbon emissions, offering fans the chance to offset their carbon footprint from traveling to and from shows, offering eco-friendly tour merchandise, refillable water bottles and working with venues to reduce waste and recycle. MusicMatters has also helped to create the All At Once partnership with non-profits worldwide. This new interactive community empowers fans to take action toward a healthier community and planet. "Based on the concept that individual action, multiplied by millions, creates global change, the tour will set the new 'green standard' in the industry and encourage established superstar acts and emerging artists to adopt similar campaigns for their tours," according to Martin.

"Michael Martin is a true green pioneer," says Johnson. "He not only understands how to merge music with message, he has brilliance for creating strategies and experiences that move audiences to action. Plus, he and his team bring an authenticity to events that fans appreciate. I consider him an integral part of my team."

MusicMatters Helps Deliver the Architecture for Jack Johnson Tour and Others

The company has been providing the campaign architecture for green tours and events for almost two decades. At the center of the Johnson tour is a first-of-its-kind platform - a worldwide community to bring about environmental change. Read more about it at this link: www.musicmatters.net/press/20080528

About MusicMatters

For nearly two decades MusicMatters has made headlines, effected policy change and delivered bottom line results to scores of values-based businesses.

Pioneering a revolutionary process called Effect MarketingT, MusicMatters, through campaigns and strategy development, reaches millions of consumers each year and inspires them to take action. In addition, MusicMatters creates street and retail events to build and drive awareness and sales. The firm is the country's leading live marketing agency for the organic and natural industry.

Clients include Annie's Inc., Jack Johnson, Organic Valley Family of Farms, The Police, Stonyfield Farm, Dave Matthews Band, Earthbound Farm, Horizon Organic, CLIF Bar, Nature's Path, Santa Cruz Organic and more.

The Minneapolis-based firm with a staff of 20 is nationally recognized for the unique, powerful and entertaining brand experiences they create. (See Company Backgrounders in the Media Kit, MUSICMATTER'S GREATEST HITS/SOCIAL CHANGE INVENTIONS on the company's website).

For more information - or to interview Michael Martin - please contact Martin Keller at Media Savant Communications Co., 612-729-8585, mkeller@mediasavantcom.com

Contacts

Media Savant Communications Co.
Martin Keller, 612-729-8585
mkeller@mediasavantcom.com

Madness Sale Features Exclusive Savings On Unlocked Cell Phones

March Madness Sale at Cellhut.com Features Exclusive Savings

Hugely discounted prices on unlocked cell phones available through cellhut.com during the month of March give buyers the chance to save hundreds of dollars.

New York, NY  -  March 13, 2008 -- As winter comes to a close and the gloomines  s that accompanied those cold months gives way to days of sunshine, there is no better way to spend your time outside than with a brand new cell phone. Thanks to the incredible savings through Cellhut.com's March Madness sale, the ability to own a new cell phone is easily within reach. Since 1996, Cellhut.com has been offering premium unlocked phones from the most reliable brands including Nokia, LG, Motorola and Samsung. Their business model emphasizes knowledgeable customer service combined with a promise to sell their products at the lowest prices.

One of the pivotal aspects of the March Madness sale is that all featured phones are sold with free shipping. This means on top of the great instant savings you'll receive as part of this sale, you won't have to bother with shipping costs that can easily add a fair sum of money to the total cost.

If you've ever wanted to own the stylish Samsung Giorgio Armani P520 for only $649.99 then now is your chance, because with the March Madness sale you can enjoy an instant savings of $250. Typical of the Armani clothing line, this phone features elegant style and bold lines that make it stand out in a sea of generic phone designs. Its greatest asset is the completely touch screen, which eases the user into an intuitive call making experience.

Cellhut.com has an exclusive price of $599.99 on the unlocked HTC 8525, which is AT&T's powerful Windows Mobile phone. It features a full QWERTY pull-out keyboard, enabling the user to efficiently take notes. These utilitarian features don't mean that the 8525 lacks in the multimedia department however, because through AT&T Music Mobile users can download music and use the phone as an mp3 player.

The unlocked LG KE850 Prada phone in black is available for $423.23, and like Armani P520, takes its fashion roots a step further by proving that it is more than just a good looking phone. LG has created a masterpiece in design by combining a thin profile and a powerful 2MP camera. Interaction with the phone surpasses the standard design by incorporating an extra wide touch screen LCD allowing for a liberal amount of room to navigate the main screen.

The March Madness price on the unlocked Motorola Rizr Z8 is $459.99, which gives you an exclusive saving of $240. The features on this phone include watching video at 30fps and storing files in the micro SD slot up to 4GB's. The integrated music player allows you to easily navigate through your songs. This Motorola Rizr represents the next-generation in multimedia entertainment and is not to be missed by anyone who considers themselves aficionados of the latest gear.

The President of the Cellhut.com, Bawa Bhasin, says, "I am very pleased to announce this annual sale because it means unprecedented savings for our customers."

Only for a limited time during the month of March customers can enjoy great savings including free shipping and greatly reduced prices on all the latest unlocked cell phone products. The products can be used with any provider including AT&T, T-Mobile and Verizon.

Other unlocked phones featured in this great deal are: Nokia 8600 (Luna), Nokia N73, Nokia N95 8G, Sony Ericsson P990i, Sony Ericsson S500i, Motorola U6, Motorola W375, Motorola Z3 RIZR, LG KG195

About Cellhut.com
Cellhut.com places customer satisfaction as its highest priority and promises to make a positive impression on the clientele they do business with. The business of dealing with unlocked mobile phones relies on a high level of technological knowledge that the well-educated support staff is ready to handle. By shopping with Cellhut.com you get the best selection of unlocked cell phones and accessories under one roof.

Contact: Martin Glick
Telephone: 646-200 5000 ext: 210
Email: Martin @ cellhut.com
Web Site: www.cellhut.com

Press Contact: Martin Glick
Company Name: Cellhut.com
Phone: 646-200-5000 +210
Website: www.cellhut.com

Contract for Nokia 8800 Arte Mobile Phone Now Available

Nokia 8800 Arte Mobile Phone Now Available on Contract from MobilePhoneKing.com

Nokia 8800 Arte mobile phone just released on contract in the UK. The 8800 Arte is the latest premium slide mobile phone from Nokia. Compare mobile phone deals on the Nokia 8800 Arte at MobilePhoneKing.com

London, UK  -  January 6, 2008 -- MobilePhoneKing.com announces the launch of the new Nokia 8800 Arte premium slide mobile phone available on contract now from http://www.mobilephoneking.com

The Nokia 8800 Arte is the latest in the premium range from Nokia. With an elegant slide design, which reveals an amazing array of high-tech features. Including a 3.2 megapixel camera with digital zoom and auto focus, multimedia messaging and data transfer via bluetooth or USB. Two touches on the steel facia wakes the clock up and brings the Arte to life. Living Wallpaper allows your wallpaper to come alive by adapting to time, battery power and signal strength. Finally the coolest feature of all, the ability to silence a call simply by turning the Nokia 8800 Arte face-down on a surface.

Compare mobile phone deals on the Nokia 8800 Arte at http://www.mobilephoneking.com/display.asp?hs=8800arte

Mobile Phone King compares thousands of mobile phone deals daily. Compare prices on contract mobile phones, pay as you go mobile phones and SIM free mobile phones with Mobile Phone King. Make sure you find the best mobile phone deal by visiting MobilePhoneKing.com

Press Contact: Chris
Company Name: Mobile Phone King
Phone: +447835611422
Website: http://www.mobilephoneking.com

Report Says Jobs are Harder to Find Online

New EmploymentCrossing.com Report Says Jobs are Harder to Find Online

Department of Labor unemployment figures may be dramatically up but real issue is jobs are now distributed to so many websites people cannot find them anymore according to EmploymentCrossing.com.

Pasadena, CA  - April 7, 2008 -- A. Harrison Barnes, the CEO of EmploymentCrossing.com, a website that consolidates jobs on its site from employer websites and other job boards, says there is not a crisis in the employment market as reported by the Department of Labor on Friday. Instead, Barnes believes jobs are getting harder to find because they are moving so rapidly away from local newspapers to the web—to so many websites that job seekers can no longer find the jobs that are available.

"The jobs are disbursed among too many websites," says Barnes. "It used to be you could pick up one or maybe two local newspapers when looking for a job. Now you need access to the web and most job seekers are visiting only a few sites when searching for a job. We visit over 10,000 websites a day to find jobs for our site. There are jobs out there for everyone. Not surprisingly, the job losses being reported by the Labor Department are also largely confined to professions like manufacturing where people do not have access to the web."

According to Barnes, people looking for a job simply cannot find the openings out there. With over 10,000 job sites and even more employer career pages, Barnes believes that the jobs out there are distributed to so many sites that it is getting harder for people to find jobs.    

Barnes believes that his EmploymentCrossing.com site is "a good first step" towards solving this problem because it consolidates every job it can find. In addition, EmploymentCrossing.com is a research company and does not charge employers to post jobs—all it does is research jobs.

"EmploymentCrossing's business model is to do nothing but consolidate every single job on our site. I view the number of Internet sites out there with jobs on them as a crisis and job seekers should too," says Barnes.

About EmploymentCrossing
EmploymentCrossing.com is a division of EmploymentScape, one of the largest employment companies in the world. Harrison Barnes can be reached at hbarnes @ employmentscape.com

Press Contact: Harrison Barnes
Company Name: EmploymentCrossing.com
Phone: 626-243-1815
Website: www.employmentcrossing.com

Consumers Take Control of Health Insurance Costs With Health Insurance Agency's Help

North Carolina Health Insurance Agency Help Consumers Take Control of Health Insurance Cost

Business, Economy, Finances, Banking & Insurance

Press release from: nchealthbenefits.com
PR Agency: Adviatech Corp

21.05.2008 - (openPR) - Many North Carolina health insurance consumers would love to lower their premiums, but are frightened by the idea of higher deductibles leading to financial problems in the event of an accident or illness. It can seem pointless to save money on premiums each month when those savings can be wiped out by one medical event.
For consumers in this situation, McLeod Insurance Agency, LLC., is pleased to offer access to Blue Cross and Blue Shield of North Carolina (R)'s BlueOptions Health Savings Account (SM) Over three million consumers nationwide have already taken advantage of programs like this one, which couples a low-premium, high-deductible health insurance plan with a tax-free savings account.

These health savings accounts offer insurance consumers tax deductions based on their yearly contributions to their medical savings account(up to $2900 yearly for individuals and $5800 yearly for families), tax-free investment earnings, and tax-free withdrawals for medical expenses. BlueOptions HA'S (SM) also enable families and individuals to grow savings that can be used to cover procedures and preventive measures that are sometimes neglected by typical health insurance policies. Two additional benefits conferred by HSAs are the liberty to choose where and whom to visit for medical procedures, and the portability of a health insurance plan that follows the insured from job to job, plan to plan, and state to state.
Consumers taking advantage of BlueOptions HSAs (SM) enjoy many of the same benefits associated with a traditional health insurance plan: prescription coverage, child coverage, preventive care, and a nationwide network of qualified providers. Those who choose BlueOptions (SM) have the added bonus of tax-advantaged payments and withdrawals and the relief of greatly reduced premiums (up to 50% in many cases).

BlueOptions HSAs (SM) are also available for business environments, enabling large businesses the freedom to cut costs and small businesses the potential to offer employer-paid health insurance for the first time.
To lean more visit: www.nchealthbenefits.com

Adviatech Corp., PR for nchealthbenefits.com
9280 Bay Plaza Blvd Suite 706
Tampa, FL 33619
1.813.600.3017

NChealthbenefits.com offers health insurance in North Carolina. Their preferred North Carolina Health Insurance provider is Blue Cross and Blue Shield of North Carolina (R).
http://openpr.de/news/45118/North-Carolina-Health-Insurance
-Agency-Help-Consumers-Take-Control-of-Health-Insurance-Cost.html

How to Use Home Equity Loans and Home Equity Lines of Credit

LendingTree.com Examines How to Use Home Equity Loans and Home Equity Lines of Credit Wisely

Learn more about home equity loans and lines of credit from LendingTree.com

Charlotte, N.C.  -  March 7, 2008 -- If you are grappling with whether or not you should get a home equity loan or line of credit, first consider the amount you need to borrow and what you need it for. Whether you need a one-time lump sum of money to pay for a home renovation, or an ongoing sum to pay for college costs, there is a financing method that will work to meet your needs. Let LendingTree.com walk you through some tips for both financial tools:

For one-time lump sums, a home equity loan (HEL) is the best way for you to borrow against the value of your house to pay for a one-time expense such as a renovation or buying a car. A HEL gives borrowers a lump sum of money, with a fixed monthly payment that is paid off over a specified period of time.    

For ongoing cash needs, a home equity line of credit (HELOC) may be the better option for borrowers. A HELOC is a form of revolving credit similar to a credit card, but often times with a much lower interest rate. Borrowers are given a specific credit limit and they can then draw funds whenever they need money, and then pay at least a minimum monthly payment with the option to pay off as much as they'd like. The ability to withdraw any amount, as opposed to a predetermined monthly allowance, allows those with HELOCs to pay for expenses that aren't necessarily planned out, such as medical bills or college costs.

Remember, when getting a HEL or a HELOC, either loan is collateralized based on the value of your home. What this means is if you default, your house is on the line as the loan is secured against your home. Interest rates for HELs and HELOCs are often lower than a credit card because of this so before you commit to either, please make sure you are able to repay the money you borrow. The last thing you want to do is put your home in jeopardy because you had difficulty paying your monthly HEL or HELOC bill.

For more information on HELs and HELOCs, please visit the LendingTree Smart Borrower Center.

About LendingTree, LLC
LendingTree, LLC is the nation's number one online lending exchange, providing a marketplace that connects consumers with multiple lenders that compete for their business. Since inception, LendingTree has facilitated more than 23 million loan requests and $185 billion in closed loan transactions. LendingTree provides access to mortgages and refinance loans, home equity loans/lines of credit, auto loans, personal loans, credit cards and high-yield savings accounts via www.lendingtree.com and 800-555-TREE.

Launched in 1998 with headquarters in Charlotte, North Carolina, LendingTree, LLC also owns and operates LendingTree Loans sm, LendingTree Settlement Services, LLC, GetSmart®, and HomeLoanCenter.com. LendingTree, LLC is an operating company of IAC.

Press Contact: ALLISON VAIL
Company Name: LendingTree.com
Phone: 704-943-8339
Website: www.lendingtree.com

Death Note Anime Series Download Agreement Reached

VIZ MEDIA SECURES LANDMARK AGREEMENT TO MAKE DEATH NOTE ANIME SERIES AVAILABLE FOR DOWNLOAD

Innovative Agreement Will Provide Episodes On A Download To Own/Rent Basis Soon After They Air In Japan

San Francisco, CA, January 10 - VIZ Media, LLC (VIZ Media), one of the entertainment industry's most innovative and comprehensive publishing, animation and licensing companies, has announced that it has licensed from Nippon Television Network Corporation (NTV) the Download to Own (DTO) and Download to Rent (DTR) rights for the United States for the smash hit DEATH NOTE anime series, currently airing in Japan.

The deal is significant because it marks the first time a well known Japanese anime property will be made legally available to domestic audiences for download to own while the title still airs on Japanese television. VIZ Media will seek to make the series available to consumers through a number of online providers in order to reach the widest audience possible.

DEATH NOTE, based on the Shueisha manga series of the same name, is currently one of the hottest anime titles in Japan. Published in North America by VIZ Media, it depicts the adventures of Light Yagami, an ace student with great prospects but who is bored out of his mind. All of that changes when he finds the Death Note, a notebook dropped by a rogue Shinigami death god. Any human whose name is written in the notebook dies, and now Light has vowed to use the power of the Death Note to rid the world of evil. But when criminals begin dropping dead, the authorities send the legendary detective L to investigate, and he is soon hot on the trail of Light, who must now reevaluate his one noble goal.

"We are pleased to team with a leading anime and manga company like VIZ Media to bring the DEATH NOTE anime series to eager fans in the United States digitally," states NTV Spokesperson. "VIZ Media understands how the Internet can be used to distribute content.  With a built-in fan base already generated by the popularity of the DEATH NOTE manga series, we are looking forward to the success of this innovative partnership."

"With Shueisha's support and the agreement with NTV to bring DEATH NOTE to the American market, we will establish a new benchmark for bringing our audience the content they want when they want it," says Daniel Marks, Senior Vice President, Strategy & Business Development, VIZ Media. "The success of the DEATH NOTE manga has created tremendous anticipation for its anime counterpart and we are committed to delivering the best content through a variety of platforms to our tech savvy fan base."

About VIZ Media, LLC

Headquartered in San Francisco, CA, VIZ Media, LLC (VIZ Media), is one of the most comprehensive and innovative companies in the field of manga (graphic novel) publishing, animation and entertainment licensing of Japanese content. Owned by three of Japan's largest creators and licensors of manga and animation, Shueisha Inc., Shogakukan Inc., and Shogakukan Production Co., Ltd. (ShoPro Japan), VIZ Media is a leader in the publishing and distribution of Japanese manga for English speaking audiences in North America and a global licensor of Japanese manga and animation. The company offers an integrated product line including, magazines such as SHONEN JUMP and SHOJO BEAT, graphic novels, videos, DVDs, audio soundtracks and develops and markets animated entertainment from initial production, television placement and distribution, to merchandise licensing and promotions for audiences and consumers of all ages.

Contact VIZ Media at 295 Bay Street, San Francisco, CA 94133; Phone (415) 546-7073; Fax (415) 546-7086; and web site at www.viz.com.

Shopping Network Hits Loyalty Card Holders With Seven Million Personalized Ads

Grocery Shopping Network Now Produces Seven Million Personalized Ads for Loyalty Card Holders Every Week

Andrew Robinson, GSN CEO, Reflects on Architecting the Unparalleled Grocery Personalization System

MINNEAPOLIS-- May 19, 2008 --GSN initially launched its proprietary personalization engine in May 2005. Today, the engine builds over seven million household-specific ads on a weekly basis for clients including Giant Food Stores of Carlisle, Kings Supermarkets, Niemann Foods, Ukrop's, and others. With this engine, grocery stores are able to remember who their customers are, what they like, and tell them when their favorite items are on sale. Unlike less advanced engines, the GSN personalization engine goes beyond providing exact matches. "GSN's personalization engine is powerful because its algorithms take into account many variables when building household-specific offers and ads. Beyond the items a consumer normally purchases, the system also recommends products the consumer has not purchased, but is likely to purchase. This gives the consumer more savings opportunities and grocers the ability to expand category purchases and increase basket size," says Andy Robinson, Grocery Shopping Network CEO. The engine examines sale items in the store, both advertised and unadvertised, and through its proprietary system, provides a consumer with a unique weekly ad built just for his/her household.

The idea for the system struck Andy in the early 1990s. Andy was raising two young children and taking trips to the supermarket to fulfill the household's weekly grocery needs. Like many consumers, Andy wanted to maximize the value of every dollar spent. He often achieved this goal, but doing so meant spending extra time and effort finding the right products. During one of his weekly trips that was taking a little longer than normal, Andy asked himself, "Why doesn't the grocery store remember who I am, what I like, and let me know the items that are relevant to my household that are on sale?" That question led Andy Robinson to incorporate one of the first companies focused on providing websites that fulfill the needs of shoppers, grocery retailers, and consumer packaged goods companies, Grocery Shopping Network (f/k/a HomeTown Info, Inc) in April of 1996. Thanks to Andy's vision and leadership, GSN now provides grocery retailers with the most advanced website technology available in the marketplace.

Since its inception, the company has purchased and integrated $80 million worth of technology including UCook.com and Beeline. UCook.com was a standalone recipe portal with over 65,000 recipes searchable by course, prep time, ingredients, skill level and more. GSN repurposed the portal and integrated it into the company's software. Customers using a retail grocery website powered by GSN have access to all the recipes and features of the original Ucook.com website, but now GSN's software even suggests recipe ideas based on the grocery store's sale items. Beeline is a scoring engine that was developed by Symbol Technologies. With the acquisition, development, and integration of Beeline into GSN's existing technology, Andy knew he would soon be able to provide an answer to his original question.

Andy continues, "I'm extremely proud GSN was able to accomplish this challenge. The technology enables retailers to better serve customers on a one-to-one basis by providing offers that are specific and relevant to individual customers. The customer saves time and money. The retailer becomes more relevant to the customer because the retailer has provided the customer with more relevance. It's a win-win."

Andrew Robinson, Founder and CEO

As the original entrepreneur of Grocery Shopping Network, Inc. ("GSN") it was Andy's vision that propelled GSN to become a premier provider of digital marketing services. Mr. Robinson has extensive experience in the marketing fulfillment and grocery industries. He served as the Vice President of Fulfillment Systems, Inc. (FSI) early in his career. In 1990, after working in the technology industry for a few years, Mr. Robinson partnered with two fulfillment industry executives and formed Right Choice Services Inc., a marketing fulfillment firm serving Fortune 500 Consumer Packaged Goods Companies working as its COO and eventually CEO. The convergence of events and ideas, including the Internet, coupled with experience gained working in the consumer marketing and advertising worlds, prompted Andy to build the GSN products and services that serve as the cornerstone of GSN's consumer ad network which is renowned for engaging shoppers by providing shopping list tools and relevant content at the place they shop.

About Grocery Shopping Network

Grocery Shopping Network provides grocery retailers' Web sites with a suite of proprietary software products that integrate shopping list building, recipes and meal planning with relevant, focused advertising content. GSN (www.groceryshopping.net) brings together the Web and in-store supermarket shopping experience. A GSN-powered site enables consumers to seamlessly shop their store, be presented with sales and promotions in the context of the items they are planning to purchase, access and save recipes for the items they plan to purchase, plan meals and utilize the many discount offers (including coupons) made available by brand manufacturers.

Contacts

Grocery Shopping Network
Albin Andolshek, 612-238-4942

Us Vs. In Touch: The Gossip Rags Battle

Battle Of The Gossip Rags: Us Vs. In Touch

by Phyllis Fine , Friday, May 16, 2008
WHO NEEDS PRINT CELEB gossip anymore? After all, you can get updates on Jessica Simpson's activities all over the Web, seemingly by the hour.

And it's not as if these mags provide any kind of fresh spin or deep analysis that's lacking online. Here's what In Touch considers an exclusive scoop: "My weekend was good," says John Mayer, quoted after his first liaison with Jennifer Aniston.

Seems like gossip rags now exist primarily as a market for the paparazzi -- a theory suggested by the many remarkably similar photos in the May 12 issues of Us and In Touch. Both mags show Natalie Portman walking with her surgical-cone-wearing dog, before- and during-pregnancy head shots of Nicole Kidman, and -- hey, you can't have too many pix of Danny DeVito shopping for new eyeglasses, can you?

So are there any differences at all between the two mags, which I qualified for this gossip-off because of their identical cover stories? (People is often cited as Us' direct competitor, but People is in a different class. That's not just because of its no. 1 status in 2007 ad dollars -- as tracked by PIB, more than triple that of Us -- but because People acknowledges humans beyond the Hollywood axis.)

The J&J show: Both Us and IT feature stories about Jen and John's hot weekend together in Miami, with varying details about how they first hooked up, but the same overall theme: Is the ladies' man compatible with the world's most-famous jiltee?

The difference comes down to whether you like your voyeurism with an up-close, you-are-there vibe, or a focus on celeb perks.

IT provides blurry shots of the couple lying by the pool together -- both in bathing suits -- with details like "At one point, John and Jen's heads touched." Ugh! There's something so heavy-breathingly pathetic about viewing from this vantage point.

I prefer Us' focus on the services you get in a $3,000-a-night suite. As a former travel editor suffering from luxury hotel deprivation, I sigh for details like the couples' massage at Jen's Miami resort.

Us also gets clarity points for including all the lurid details in John's statement about Angelina Jolie; IT's incomplete quote may be PG-rated (no mention of blow jobs), but doesn't make much sense. (If you're wondering, it all has to do with Brad's presumed lack of a fantasy object because he's got the real thing.)

"Real" journalism? Us does a better, more even-handed job of parsing a "scandal" in a piece on the Miley Cyrus photo brouhaha. There's a sophisticated take on whether or not posing semi-nude was a calculated move; a disingenuous putdown of Vanity Fair, where the photos ran; and a sidebar on other "Young Stars Who Grinned and Bared" for an edifying touch of historical context.

IT's all about overblown headlines -- "Divorce Shocker: What Star Found Out"-- with no follow-through. What Star (Jones, natch) actually found out: nothing much, it seems. She's not even quoted in the story, which relies on lots of innuendo on whether or not hubby Al Reynolds is really gay ("I don't want to spoil my image of him," says his mother). In fact, IT has another story ("Lindsay Moves In With Her Girlfriend") where the subtext is, everybody's saying yes, she's really gay while at the same time denying it. Weird, and sadly not very gay-friendly.

Fashion Police: This Us feature, in which style experts sometimes too cutely rag on stars' rags (hey! It's catching!) adds a bit of welcome snark to the generally worshipful tone of most gossip mags. In IT, "Who Wore It Better?" does criticize fashion mistakes, but much more respectfully.

Most titillating tidbits: IT and Us both major in short items -- photo captions, really, in which sources invariably trot out the tritest quotes they can think of ("They're really sad. They were very in love," about a breakup). Within this format appear some odd and funny bits: In Us, Julia Roberts and Matthew McConaughey admit they don't wear deodorant; in IT, Kelly Ripa explains how wearing a pair of padded panties for a shapelier rear view feels "like I am sitting in a very cozy chair!"

Is this the end of civilization as we know it because trees are being killed for this crap: "Finally, Nicole's Bump Is Showing!" in IT.

Bottom Line: I rank Us higher because of its slightly less-sleazy approach to putting celebs under a microscrope.


MAG STATS

In Touch Weekly
Published By: Bauer Publishing Co.
Frequency: Weekly
Web site

Us Weekly
Published By: Wenner Media
Frequency: Weekly
Web site

Post your response to the public Magazine Rack blog.

See what others are saying on the Magazine Rack blog.
Phyllis Fine is columns editor for MediaPost.

Magazine Rack for Friday, May 16, 2008:
http://blogs.mediapost.com/magazine_rack/?p=496

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More Drivers Need DUI Lawyers

New Year's Eve Arrests Leave More Drivers in Need of Aggressive DUI Lawyers

Aggressive DUI Lawyer, a network of southern California DUI lawyers, is offering services to the many drivers who were arrested for drunk driving over the holidays.

San Francisco, CA  -  January 5 -- Aggressive DUI Lawyer, a network of southern California DUI lawyers, is offering services to the many drivers who were arrested for drunk driving over the holidays.

The new year is here, and as the celebrations come to an end, the California Highway Patrol is revealing just how many drunk driving arrests took place over the holidays. Bay Area law enforcement agencies have been some of the first to release their drunken driving arrest statistics. They recently stated that 2,736 people were arrested for driving under the influence of drugs or alcohol in the Bay Area between December 14 and 30.

Undoubtedly, many people in Southern California have found themselves in similar situations, as the statistics from New Year's Eve will reveal. Aggressive DUI Lawyer, a network of San Diego, Orange County and Los Angeles DUI lawyers, is offering their services to those arrested on DUI charges in Southern California. With an experienced DUI lawyer, Orange County, San Diego and Los Angeles residents will likely receive a more favorable outcome to their case.

More people are arrested during the month of December for drunk driving than any other month of the year, and many people in Southern California are currently awaiting trial. San Diego, Orange County and Los Angeles DUI lawyers can assist with these cases, using their expert knowledge to get results. As Bay Area law enforcement agencies have already shown, drunken driving arrests are an unpleasant but undeniable part of the holidays. With an experienced DUI lawyer, though, it's possible to start 2008 on the right foot and put those drunken driving charges in the past.

To find a Los Angeles, Orange County or San Diego DUI lawyer, or to get more information, visit www.aggressiveduilawyer.info.

About Aggressive DUI Lawyer:

Aggressive DUI Lawyer is a network of specially trained Los Angeles, Orange County and San Diego DUI lawyers. Anyone who is arrested for drunken driving charges in these three counties can turn to them for information and assistance in the fight to clear the charges and get their licenses back.

Their basic company principles will ensure the best possible defense:

- Aggressive Defense: As their name says, clients get an extremely aggressive defense provided by a highly experienced lawyer who will leave no stone unturned and no evidence unquestioned.
- Client's Comfort: They get their clients out of jail in no time and take immediate actions to reinstate their driving privileges
- Investigations: They'll double check all the evidence and re-analyze all the samples provided.
- Provide the Best Services: Aggressive DUI Lawyer focuses only on misdemeanor, drunk driving and traffic matters in California.

Press Contact: Mike Cheslar
Company Name: Aggressive DUI Lawyer
Phone: 760 431 8594
Website: http://www.aggressiveduilawyer.info/

Oral Cancer Now Covered under Specialty Benefits Dental Plans

`Early Warning' for Oral Cancer Now Covered under UnitedHealthcare Specialty Benefits Dental Plans

Coverage Applies to New Screening Test Used by Dentists

GOLDEN VALLEY, Minn.-- May 13, 2008 --UnitedHealthcare Specialty Benefits now provides coverage under all of its insured dental plans for a new oral cancer screening test for potential abnormalities inside the mouth, including premalignant lesions and oral cancer.

The test, which uses light-contrast technology, can improve a dentist's ability to identify, evaluate and monitor lesions that are difficult to see using visual inspection under conventional lighting.

"Evidence shows that dentists can serve as a valuable 'early warning' system for patients who have signs of oral cancer," said Dr. Michael Weitzner, vice president of clinical product development for UnitedHealthcare Specialty Benefits dental unit.

More than 34,000 Americans will be diagnosed with oral or pharyngeal cancer this year. The death rate associated with this cancer is particularly high - not because it is hard to discover or diagnose, but due to the cancer being routinely discovered late in its development. Studies confirm that survival does correlate with stage, making early diagnosis and treatment optimal for this disease and may have a positive impact on an individual's medical costs (Journal of the American Dental Association, Vol. 132, Nov. 2001).

By covering this type of oral cancer screening, UnitedHealthcare Specialty Benefits dental unit is renewing its longstanding commitment to early detection of oral cancer. In addition to oral cancer screening, UnitedHealthcare Specialty Benefits dental plans have covered brush biopsies since 2005 when the American Dental Association first introduced a current dental terminology (CDT) code for the procedure. Screening is covered once a year for individuals, starting at age 30. UnitedHealthcare Specialty Benefits' focus on wellness continues to build programs and plan enhancements that promote individuals' ability to better manage their overall health as well as their future medical and dental costs.

About UnitedHealthcare Specialty Benefits

UnitedHealthcare Specialty Benefits offers a broad array of specialty benefits, including vision, dental, group and voluntary insurance, worksite individual insurance and non-insurance programs. UnitedHealthcare Specialty Benefits is a business unit of OptumHealth, the health and wellness unit of UnitedHealth Group, Inc. (NYSE:UNH). More information about OptumHealth can be found at www.optumhealth.com/.

Contacts

OptumHealth
Ann Fleischauer, Director, External Communications
763-797-2652

Retirement Services Direct IRA Funds into Income Property Investments

Self-Direct Your IRA Funds into Income Property Investments with RealSource Retirement Services

Families and individuals do not have to limit their retirement funds to a range of products or investment policies offered by their employer or financial/insurance institution. RealSource Retirement Services is helping generate monthly income and increased wealth for those who no longer wish to be bound to traditional investment choices or are limited in their ability to invest their hard-earned money as they see fit.

Howell, NJ  -  April 15, 2008 -- Families and individuals do not have to limit their retirement funds to a range of products or investment policies offered by their employer or financial/insurance institution. RealSource Retirement Services is helping generate monthly income and increased wealth for those who no longer wish to be bound to traditional investment choices or are limited in their ability to invest their hard-earned money as they see fit. This is done with their retirement funds by placing them into income property investments that make sense – and in markets that work.

"Despite the negative media attention, there are still real estate markets that fall outside of that, that haven't slowed down and that are still growing at extremely strong and beneficial levels," said Jeremy Hanks, Director of RealSource Retirement Services, whose firm presents investors with self-directed retirement opportunities that have reasonable risk levels and higher net returns. "There are risks out there but if you can locate yourself within the right market with the right tools, the rewards are tremendous, a lot better than most, if not all, individual retirement plans – and remember, you are in control of your money."

RealSource Retirement Services has made available an audio Webinar that highlights the RealSource economic model, how to identify markets that have the best investment potential and the ability to separate that into which markets have the best cash flow opportunities and which markets have the best appreciation opportunities. To listen to the audio Webinar, go to www.incomepropertyinvestmenttalk.com/realsource_investor_ira.htm.

"Ideally, as self directing IRA investors, you should look for both appreciation and cash flow in the right place at the right time," said Michael Madsen, Director of RealSource Retirement Services. "A self directed IRA protects assets from creditors and frivolous lawsuits, plus real estate as an investment has generated more wealth than any other vehicle for investors who understood how to avoid common mistakes. We help IRA fund holders invest in real estate well."

To schedule a one-on-one consultation with Messrs. Hanks and Madsen, call (800) 929-2150 or e-mail them at RRS @ realsource.net. To listen to the audio Webinar, go to www.incomepropertyinvestmenttalk.com/realsource_investor_ira.htm.


Press Contact: Peter L. Mosca
Company Name: RealSource Retirement Services
Phone: 732.841.4778
Website: www.IncomePropertyInvestmentTalk.com

Popular Slot Games At Casinos Get Tactile Feedback Retrofit

Casinos Retrofit Popular Slot Games with Tactile Feedback Enhancement from 3M

Award-winning MCT System Technology Enlivens Existing Slot Games
SID 2008
Gaming Technology Summit 2008
G2E Asia 2008

METHUEN, Mass.-- May 06, 2008 --When casino operators from Connecticut to California needed an after-market technology solution to help create renewed player interest and promote increased usage for their legacy video slot games, 3M Touch Systems' new "tactile feedback" touch system offered them the enhancement they were looking for. Known as the MicroTouchT Capacitive TouchSense® System (MCT System), this next-generation touch interface incorporates tactile feedback technology to give on-screen game buttons the sensation of pressing traditional mechanical buttons. Now players can see, hear and actually "feel" the on-screen button selections of their favorite games. And, as casino operators upgrade legacy games and game developers incorporate the tactile experience into their new game designs, slot players should experience a whole new dimension of play.

Since the MCT System can be implemented in two different ways, as either part of the original, direct-from-the-manufacturer gaming machine or as an after-market retrofit to existing video slot machines, casino operators are taking the initiative to upgrade games in designated areas on their slot floor. Over the next few months, these enhanced games should provide casinos with the key player feedback and usage patterns needed to expand the MCT System upgrade throughout the slot floor.

One factor helping speed game conversions is that casino operators have found the upgrade process relatively easy. By working with their preferred display integrators, casinos can incorporate the MCT System into their planned CRT-to-LCD upgrades or can add tactile-feedback components to existing LCDs. Then, once tactile-feedback zones are created to correspond with existing on-screen touch buttons, players can experience tactile feedback with their favorite games.

Contributing to the notion that tactile feedback could be the "next big thing" in slot gaming technology, the MicroTouch Capacitive TouchSense System was recently awarded finalist honors in Casino Journal's "Top 20 Most Innovative Gaming Technology Products of 2007" and Casino Enterprise Management Magazine's "Top Ten Slot Floor Products for 2008".

"Since the MicroTouch ClearTek product has been a gaming touch interface standard for the past 15 years, 3M is in a unique position to implement this next-generation touch interface," said Scott Hagermoser, gaming business unit manager, 3M Touch Systems. "By working with both casino operators and game manufacturers, 3M can implement tactile feedback into existing slot games, as well as future slot games."

Interested casino operators and game manufacturers can "feel" the MCT System tactile-feedback technology at the following venues over the next few months or contact 3M for an on-site demonstration.

SID Display Week 2008, Los Angeles, CA, May 20-22

Gaming Technology Summit 2008, Henderson, NV, May 21-22

G2E Asia 2008, Macao SAR, China, June 4-5

About the MicroTouch Capacitive TouchSense System (MCT System)

The MCT System combines a MicroTouch ClearTek II capacitive touch sensor and an enhanced MicroTouch EX II controller with tactile-feedback technology licensed from Immersion Corporation. The MCT System creates on-screen tactile feedback for game players by calculating the touch coordinates, which are passed to the gaming application on the CPU and then to the TouchSense Effects Library. The assigned tactile effect is passed back through the EX II controller to activate multiple actuators mounted to the touch screen to create the specified tactile sensation that the player "feels." The elapsed time from the initiated touch to receipt of tactile response is virtually undetectable by users.

About 3M Touch Systems, Inc.

3M Touch Systems Inc., a wholly-owned subsidiary of 3M, operates globally and reports through the 3M Electro and Communications Business, headquartered in Austin TX.

3M Touch Systems provides fast, accurate and reliable touch products to customers worldwide under the "MicroTouch" brand. Popular interactive applications include casino gaming, retail point of sale, foodservice, hospitality, self-service, mobile handheld, and interactive digital signage. For more information about MicroTouch products, visit www.3M.com/touch01.

About 3M

A recognized leader in research and development, 3M produces thousands of innovative products for dozens of diverse markets. 3M's core strength is applying its more than 40 distinct technology platforms - often in combination - to a wide array of customer needs. With $23 billion in sales, 3M employs 75,000 people worldwide and has operations in more than 60 countries. For more information, including the latest product and technology news, visit www.3m.com.

About Immersion Corporation

Founded in 1993, Immersion Corporation (www.immersion.com) is a recognized leader in developing, licensing, and marketing digital touch technology and products. Using Immersion's advanced touch feedback technology, electronic user interfaces can be made more productive, compelling, entertaining, or safer. Immersion's technology is deployed across automotive, entertainment, industrial controls, medical training, mobility, and three-dimensional simulation markets. Immersion's patent portfolio includes over 700 issued or pending patents in the U.S. and other countries.

3M, MicroTouch, and ClearTek are trademarks of 3M Company.

Immersion and TouchSense are trademarks of Immersion Corporation in the U.S. and other countries.

All other trademarks listed herein are owned by their respective companies.

For all other inquiries, visit www.3M.com/touch01

Release Summary:

Known as the MicroTouch(TM) Capacitive TouchSense(R) System (MCT System), 3M Touch Systems new tactile feedback touch system incorporates tactile feedback technology to give on-screen game buttons the sensation of pressing traditional mechanical buttons. Now players can see, hear and actually feel the on-screen button selections of their favorite games.

Keyword Tags:

3m, 3m touch systems, casino, casino operators, touch screen, touch screen interface, touch systems, video slot games, video slot machine games

Contacts

3M Public Relations
Jane Kovacs, 512-984-6747
jkovacs@mmm.com

Specialty Vineyard and Pinot Noir Finishes Introduced

Medallion Cabinetry Introduced Specialty Finishes Vineyard and Pinot Noir

MINNEAPOLIS-- May 02, 2008 --Medallion Cabinetry introduced two new specialty finishes to enhance product line at KBIS 2008. Vineyard, a brush glazed finish, and Pinot Noir, a duotone finish, use a multi-step process to create unique accent finishes.

"Pinot Noir and Vineyard are innovative additions to our line of finishes," said Duke Piotter, Executive Vice President, Sales and Marketing of the Elkay Cabinet Division, "Both perfectly complement our existing finishes and give the designer and homeowner creative choices in individualizing kitchen design."

Vineyard is a deep red finish accented by a black brush glazed finish. Pinot Noir has an opaque black top finish which is hand-rubbed to expose a deep red, semi-opaque base finish. Both finishes are available on a variety of wood species and door styles in Medallion's Designer Gold and Designer product lines. Vineyard is also available on most Maple and Oak door styles in Medallion's Silverline product line.

Medallion, which is part of the Elkay Cabinet Division, offers more than 6,600 combinations of door styles, wood species and color finishes in semi-custom cabinetry through kitchen and bath design centers and dealers nationwide. The Elkay Cabinet Division was created in 1993 has 12 facilities throughout the United States. Operating under the brand names Medallion Cabinetry, Yorktowne Cabinetry, Mastercraft Cabinets and Schuler Cabinetry, the company is the fourth largest provider of residential cabinetry in the country.

Elkay Manufacturing Company is a privately held, 85-year old firm headquartered in Oak Brook, Illinois. Elkay is a supplier of residential kitchen and bath cabinetry and accessories, commercial and residential plumbing products, including stainless steel sinks, faucets and water coolers.

Contacts

Medallion Cabinetry
Joy Schmelzer, 952-442-5171
joys@medallioncabinetry.com