Moms Become Successful Entrepreneurs

New Internet Startup Helps Moms Become Successful Entrepreneurs

SimpleStartup.com invents software to streamline the startup, and management of businesses for mompreneurs, helping them make real income in less time.

Salt Lake City, UT (PRWEB) September 20, 2007 -- SimpleStartup, LLC today announced the beta launch of its web-based software, designed to simplify the process of starting a business. SimpleStartup empowers moms by helping them start their own business and offers a community of support to help them succeed.

SimpleStartup offers a unique combination of small business software, business training, and online community to help mompreneurs save money, and avoid common mistakes. "This is exactly what I've been searching for", commented one mother on the company's blog.

Moms can sign up for free, and experience what its like to be an entrepreneur. They'll join a community of moms who are starting a business similar to theirs. With virtually no risk involved, they'll have the opportunity to make money working part-time from home.

SimpleStartup gives moms everything they need to start their business, including: an e-commerce website, a simplified customer database, financial reports that are easy to understand, and the ability to easily manage orders, returns and taxes. Moms can choose from one of eight businesses - from starting a day care, to becoming a freelance writer, and be up and running in under ten minutes.

"We empower moms with the tools they need to realize their financial goals; giving them the freedom to live their dreams", said company founder Dave Martin. "Mothers who use our system will be up and running quickly, have the encouragement and direction they need, and be able to make the extra money they want to keep the balance and priorities that matter so much to them."

About SimpleStartup
SimpleStartup, LLC offers web-based software that simplifies the process of starting a professional, profitable business. It significantly reduces the risks involved with starting a business, helps eliminate common entrepreneurial mistakes, and provides a community of positive support for mompreneurs. For more information about SimpleStartup, visit http://www.simplestartup.com.

Media contact:
Dave Martin
SimpleStartup, LLC
801-979-8587
dave(at)simplestartup.com

Press Contact: David Martin
Company Name: SimpleStartup, LLC
Phone: 801-979-8587
Website: http://www.simplestartup.com

Growth Continues For Gaming Industry

Gaming Industry Continues Rapid Sector Growth Garnering Interest and Activity from New Investor Group, Private Equity Funds Says Mercanti's Monthly Report

Opportunities in Middle Market Segment Especially Compelling, Report Notes

September 19, 2007 - MINNEAPOLIS--(BUSINESS WIRE)--It is a safe bet that the Gaming industry of today, now more than an $85 billion industry, is vastly different from the Las Vegas and Atlantic City focused casino market that existed just a decade ago, according to this month's Chronicle report published by The Mercanti Group, an investment banking firm headquartered in Minneapolis and with offices in Los Angeles and New York City.

"Over the last 10 years, the U.S. gaming industry has been transformed from a small number of large-scale casino destinations into more of a widespread and readily available public entertainment option," says Mercanti director Brian Wood, who specializes in counseling gaming companies and their management, and who authored this month's Chronicle. "This proliferation is evident in the overall acceptability of gaming in the general populace as over 80% of Americans consider casino gambling acceptable for themselves and others."

The growth of casinos operated by Native American tribes has been especially striking, the report says. In 2006, Native American casinos registered sales of $25.1 billion, with tribal casino revenues growing at 14.8 compounded growth rate (CAGR) since 1996. Spurring tribal gaming growth has been the advent of Class II gaming machines and compact arrangements for Class III gaming with an increasing diversity of states.

Additionally, the report notes, Native American gaming has also been a primary reason for expansion of commercial casino gambling which generated $32.4 billion of revenue in 2006 with a 6.6% CAGR since 1996. The visible success of tribal operations such as Foxwoods in Connecticut and Pechanga in California, and the resultant increased tax revenues these operations have brought in, has provided significant incentive for budget-constrained states to endorse new gaming initiatives.

"The significant impact a potential boost in tax revenues can have on education and public services, as well as the positive economics of new casino developments, such as job growth and increased tourism, has motivated many states, Pennsylvania and New York, among them, to support the supervised expansion of gaming," Mr. Wood observes.

During this period of sector-wide growth, the industry has been fortunate to be supported by unprecedented capital availability and liquidity in the debt and public equity markets. Mr. Wood points out, though, that 2006 led the previously hesitant private equity investor to the Gaming sector with the industry's drastically changing transaction dynamics - higher valuation multiples, companies holding larger amounts of debt and strategic acquirers forced to be more aggressive."

Nonetheless, Mr. Wood comments that despite the high profile equity deals, recent transaction activity has been "fairly limited," focusing primarily on large cap casino operators. "One of the reasons we believe private equity in the sector is in its early stages is that the area with the greatest need for capital - family and entrepreneur-owned middle market companies - has yet to be addressed," he said.

The report calls the middle market, from approximately $5 million to $25 million of EBITDA (earnings before interest, taxes, depreciation and amortization), a compelling yet undiscovered opportunity. "We believe the recent progress and precedent established by large-scale LBO transactions will establish the platform for middle market private equity in licensed gaming transactions," the Mercanti study says.

A full copy of this report can be obtained at www.mercantigroup.com.

About The Mercanti Group

The Mercanti Group is a results-oriented boutique financial advisory firm that embraces a fierce commitment to client service and provides creative Merger & Acquisition, Capital Raising and Strategic Advisory solutions to small and middle market companies, private equity firms and individual business owners in the consumer, health care, technology, business services and manufacturing industries. Mercanti offers companies the expertise and capabilities of a large investment bank with the focus, attention and energy of a small entrepreneurial firm. Mercanti has offices in Minneapolis, Los Angeles and New York. Mercanti also is strategically affiliated with Marquette Financial Companies, a diversified financial services company which is a part of the Pohlad family holdings. If you would like more information on The Mercanti Group, please visit the Web at www.mercantigroup.com, or contact a Mercanti professional at 612.333.0130 (Minneapolis); 310.444.0130 (Los Angeles); or 212.883.0130 (New York).

Contacts

The Mercanti Group
Sara Schmidt, 612-333-0130 x234
or
Anreder & Company
Steven Anreder or Paul Del Colle, 212-532-3232

Chance to Receive Bonus KitchenAid Appliances

KitchenAid Culinary Excellence Event, Don't miss a Chance to Receive Bonus Appliances worth over $1,000

For those interested in the luxury of owning and operating KitchenAid brand appliances this is an opportunity not to miss. KitchenAid will be running a promotional event until September 30, 2007 offering purchasers of eligible KitchenAid appliances up to four additional bonus appliances.

Toronto, Canada (PRWEB) September 14, 2007 -- For those of you interested in the luxury of owning and operating KitchenAid brand appliances this is an opportunity not to miss. KitchenAid will be running a promotional event until September 30, 2007 offering purchasers of eligible KitchenAid appliances up to four additional bonus appliances. The KitchenAid Culinary Excellence Event offers you the opportunity to receive up to four of five prizes offerings including a beautiful 4-slice KitchenAid toaster, a 16 piece KitchenAid Professional Series knife set with silicone black handles, a KitchenAid food processor, a Cook's series 5 piece bakeware set, and a KitchenAid Artisan series stand mixer.

KitchenAid continues to offer a superlative product and an exemplary customer service experience. As a leader in offering customers not only exceptional appliances but culinary suites made to fit the décor and lifestyle of the most discerning KitchenAid is meant to meld. Before time runs out on this exciting offer be sure to visit the Culinary Excellence Event and view other exciting
promotional offerings at: http://www.kitchenaid.com/custserv/promo.jsp?sectionId=240

About KitchenAid:

The KitchenAid Kitchens for Cooks Institute is dedicated to leading and fostering great thinking in the area of home culinary pursuits. Understanding that the kitchen is about much more than food, we will continue to work with experts and real Canadian cooks to identify kitchen needs and maintain a dialogue so that the kitchen can remain the room where memories are created and shared over the joy of cooking.

Press Contact: Lisa Tarticchio
Company Name: Search Engine People Inc.
Phone: (905) 426-9340
Website: www.searchenginepeople.com

First Magazine

First

by Larry Dobrow, Thursday, September 13, 2007
I GOT A WONDERFUL idea from a quick glimpse at the cover of the Oct. 1 issue of First: I'm going to cram my imitation of the magazine's approach into one tantalizingly lengthy blurb at the start of this column. Here it goes: Alarmist sentiment, couched in pseudo-science. Severe overstatement? Clause that diminishes its severity! Question that seems rhetorical... but isn't. Too-easy-to-be-possible balm - promise of easiness and possibility. Shocking news! Shocking news!

What's that? It's hard to tell what the dickens I'm saying? Ah, but apparently such a hit-the-reader-early-and-often strategy works for First, which plasters 129 words on the cover of its October 1 issue, not including the title and price. In this context, the 11 exclamation points feel almost understated. By the time people likely to buy this publication -- non-city-dwelling women with no common sense or self-esteem -- have taken it all in at the supermarket counter, they'll likely have slumped into a diabetic coma. Medic - 600 CCs of Milky Way, stat!

Holy lord, the people behind First have some 'splainin' to do. I'm down with magazines like All You and Quick & Simple, First's obvious competitors. But where those other titles attempt to educate and entertain in an almost pathologically gentle manner, First goes the alarmist route. Tonally, most of the issue resembles the teases for late local newscasts during November sweeps ("Three packed movie theaters fire-bombed this evening! We'll let you know which ones... after 'Men In Trees'!).

First tells its readers that copper makes them chronically sleepy. It warns them about the pitfalls of drinking orange juice. When it runs out of canny advice of its own, it imports dullard-sitcom luminaries like Reba McEntire and Kimberly Williams-Paisley to pass along tips about stress-management (be humble) and making new connections (send more email... just not to me, okay?). The oh-the-humanity! content doesn't stop there: First runs a "Smile File" bit from Dave Barry, one of the three people who, should I ever encounter in person, I will slam to the ground and beat senseless for his Crimes Against Funny (the others: Robin Williams and Sarah Silverman).

Meanwhile, don't get First started on the topic of weight gain. Just about everything, it seems, can transform a happy, healthy woman into a quivering mound of custard: using a cell phone, watching her favorite TV shows, sleeping in a cluttered room, you name it. The mag senses no disconnect in serving up recipes for lard-tastic grilled cheese, "5-ingredient yum!" and "Soulful southern yum" shortly thereafter. Then it posits that the real key to "amazing" health is not a balanced diet and regular exercise. No, it's cabbage, which supposedly helps you sleep, cranks up your metabolism and simonizes your car. Spread the word.

Additionally, in one of the more loathsome tactics I've encountered, First appends several of its ludicrous assertions with a "science proves it!" blurb. In fact, "science" proves three of the following grand declarations. Can you guess which one is false? I bet you can!!!


1. "Pet owners are healthier!"
2. "Electromagnetic forces are making women fat!"
3. "Grape juice is filled with toxins!"
4. "Walking outside is better than Prozac!"

I can think of any number of other questions to pose here -- Is the magazine's official title First or First For Women? Why isn't the anti-aging spread in the back clearly labeled as advertising? -- but you get the point. Pity anybody who reads this magazine; express your contempt for anybody who works on it by beating them about the torso with a slipper. Simple declarative sentences are for simple declarative people, but there's no other way to end this transmission than by stating it flatly: First is a reprehensible mess.

***

Note: the fake First declaration is number 3.


MAG STATS
Published by: Bauer Publishing
Frequency: 17 times a year (a "triweekly")
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Larry Dobrow (larry@mediapost.com) is a Contributing Writer. 

Magazine Rack for Thursday, September 13, 2007: http://publications.mediapost.com

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Searching For Novel Therapeutics for Treating Alzheimer's Disease

Mount Sinai School of Medicine and Medisyn Technologies Announce Agreement to Discover Novel Therapeutics for Treating Alzheimer's Disease

September 13, 2007 - NEW YORK & MINNEAPOLIS--(BUSINESS WIRE)--Mount Sinai School of Medicine (MSSM) and Medisyn Technologies today announced a collaboration for the development of novel ?-amyloid (A?) lowering drugs as a treatment in Alzheimer's disease. Starting with MSSM's previous research data obtained from testing early-stage lead compounds, the collaboration utilizes Medisyn Technologies' molecular topology Forward EngineeringT platform to build a diverse pipeline of Alzheimer's disease drug candidates. The goal of the study is to complete in vivo efficacy validation of the novel drug candidates by the end of 2007.

It is estimated that 4.5 Americans currently suffer from Alzheimer's disease - a number that has doubled since 1980 and is expected to reach 12-16 million by 2050. There are currently no approved drugs to prevent the development of Alzheimer's disease (AD), a progressive brain disorder that gradually destroys cognitive function. Drugs that are currently available treat the symptoms of the disease, while the MSSM/Medisyn Technology candidates are designed to significantly slow the decline in cognitive function and thereby improve the patients' quality of life. The total US market for pharmaceuticals directed at neurodegenerative diseases was $16.5 billion in 2006.

Under the collaboration, Dr. Giulio Maria Pasinetti, Professor of Psychiatry and Neuroscience and Geriatrics and Director of the Alzheimer's Disease Translational Research Laboratory in the Department of Psychiatry at MSSM provided a recently identified set of lead compounds that were effective in reducing the generation of endogenous A?1-40 and A?1-42 peptides in primary neuron cultures. The efficacy data along with in vitro toxicity data have been correlated with Medisyn's empirical, activity-based molecular topological methodology to dissect specific molecular features of the lead compounds. The combined approach has identified 24 diverse new lead compounds from which 21 compounds and 16 compounds tested active for lowering A?1-40 and A?1-42 peptides respectively. Presently 10 compounds meet all property parameters for potency and low toxicity, with two of them showing a 10 fold increase in potency over the most potent compounds in the MSSM lead set.

The collaboration's in vitro evidence substantiated that a set of drugs could be used to build a predictive model for A?-lowering activity in vitro. Ongoing activity-based topological studies will provide clarification of the molecular features responsible for A?-lowering activities in vivo including the absence of aversive hypotensive side effects, low toxicity, high bioavailability and high penetration across the blood-brain barrier. Validated and characterized lead compounds will be out-licensed to pharmaceutical companies for further clinical development. Commercialization rights will be shared between MSSM and Medisyn Technologies.

Dr. Giulio Maria Pasinetti, stated that "We are extremely pleased to announce this collaboration with Medisyn Technologies and the preliminary results achieved. The combination of Medisyn's molecular topology platform together with the research advances and experience at MSSM creates a highly efficient team capable of identifying, discovering and validating novel compounds for treatment of AD that are of interest to the pharmaceutical industry."

"The in vitro results have been outstanding and bode well for success of the in vivo phase under development," said David Land, President of Minneapolis-based Medisyn Technologies. "By next applying the core competencies of Medisyn's proven Forward EngineeringT discovery engine to MSSM's pre-clinical in vivo work and therapeutic expertise, we anticipate rapid identification of new validated in vivo leads to build a diverse pre-clinical pipeline of drug candidates for treating AD."

About Mount Sinai School of Medicine

The Mount Sinai Medical Center encompasses The Mount Sinai Hospital and Mount Sinai School of Medicine. The Mount Sinai Hospital is one of the nation's oldest, largest and most-respected voluntary hospitals. Founded in 1852, Mount Sinai today is a 1,171-bed tertiary-care teaching facility that is internationally acclaimed for excellence in clinical care. Last year, nearly 50,000 people were treated at Mount Sinai as inpatients, and there were nearly 450,000 outpatient visits to the Medical Center.

Mount Sinai School of Medicine is internationally recognized as a leader in groundbreaking clinical and basic-science research, as well as having an innovative approach to medical education. With a faculty of more than 3,400 in 38 clinical and basic science departments and centers, Mount Sinai ranks among the top 20 medical schools in receipt of National Institute of Health (NIH) grants.

About Medisyn Technologies

Medisyn Technologies is a unique small molecule design company that uses proprietary technology to make drug discovery faster, more predictable and less expensive. Based on molecular topology, Medisyn's Forward EngineeringT platform enables the design of novel, diverse and unexpected compounds that meet exact parameters for a specific therapeutic use. By compressing design and discovery time from years to weeks and optimizing lead candidates, Medisyn's novel approach enables drug discovery customers to reduce risk, improve probability of success and control costs associated with the traditional lead discovery process. For more information about Medisyn Technologies, visit the company's website at: http://www.medisyntech.com or call 952.475.8084.

Contacts

Latitude
Pam Pettinella, 952-404-1853
pam@latitude-c.com

Financial Expert Teaches New Investors to Pimp

Seasoned Financial Expert Teaches New Investors to Pimp the Markets Like 50 Cent in New Book

A new book teaches new, young investors to look at investing in a new light.

Detroit, MI (PRWEB) September 11, 2007 -- For one man, explaining how to profit from the volatile stock market comes down to one word, pimping. Pimping the markets is something Henry Billingslea Jr. has been doing for years. As a financial trader and author of the forthcoming book, ''Pimp The Markets: The Player's Guide to Investing on Wall Street,'' Mr. Billingslea encourages new and young investors to look at investing from a pimp's perspective.

Typically reserved for describing the procurement and management of prostitution, the word pimp has taken on a new meaning in urban culture. Everything from pimp my ride to pimp my house has been shown on T.V. For those left in the dark about the actual meaning of the word, in most cases, the word pimp means to improve a situation. For Mr. Billingslea, his free email based online investment course, Secrets to Pimping the Markets aims to do just that.

Users are encouraged to visit the site PimpTheMarkets.com and enter their email for a free investment course.

"The course provides an unconventional perspective to investing on Wall Street," explains course founder and seasoned market trader Henry Billingslea Jr. in regards to his innovative investing course.

The launch of the Secrets To Pimping the Markets investment course coincides with popular hip hop artist 50 Cent's latest album release, Curtis, on September 11, 2007.

"I wanted to launch the course on the same day as the 50 Cent album to help illustrate an important point. 50 Cent was able to get involved in the hugely popular Glaceau Vitamin Water brand at the right time, and with the company's recent sale he reaped major rewards. I want people to know that this is no accident. Pimping the markets is about being in the right place at the right time, and that is what my course aims to teach people," explains Mr. Billingslea.

With an increased awareness of the stock market and investing, this generation of young adults has been looking for a course aimed at teaching them in their own words how to best profit from the stock market. Thanks to the Secrets to Pimping the Markets free online education course, one person is taking a stand to tell people how to improve their financial situation in a language people can actually understand.
                        
For more information on the course or to sign up please visit www.PimpTheMarkets.com

Press Contact: Henry Billingslea Jr.
Company Name:
Phone: 313-824-2342
Website: www.PimpTheMarkets.com